VICKSBURG, MS
While working as a Creative Director at Madden I had the chance to work on concepting spec for an annual AOR campaign for Vicksburg, MS. Going big and bold, southern-style, was the driver for both of these campaign concepts to ensure Vicksburg stood apart from their competitors.
ROLE
Creative direction + primary graphic designer
SCOPE
Branding, Key Art, Print + Digital Media, Experiential Activation