APPAREL BRANDING + DESIGN

the yogi folk

A locally-owned, get outside + yoga inspired lifestyle business, branded and designed from day one.

Channel your inner mother nature.

This hand-illustrated yoga brand is inspired by a non-judgemental Mother Nature and how she encourages each yogi to find their own practice and what it means to them.

The Yogi Folk Logo, website + apparel design strive to find that perfect yogic balance while utilizing a vibrant color palette with a distinct boho, hippie vibe.

Apparel design and website are still in progress.